Your Target Audience Buyer Persona Is:

The Strategic Leader

The Strategic Leader is one of the most decisive intellectual strategists and leaders among all personality types. Confident, possessing strong charisma, and willing to make decisions that affect many other people, Strategic Leaders view the whole leadership thing as something fun, and they actively seek it out. Often seeking to dominate on an intellectual level, they love outsmarting their opponents and organizing their teams and tools.

They can size up a friend or adversary with a single glance, and they are very decisive when it comes to making any types of changes or choices that affect their current strategies. While coming across as arrogant, most Strategic Leaders have a good reason to be dominant and to take charge, being able to follow through on their leadership claims and never hesitating when the going gets tough.

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